by Henry Jones | Mar 18, 2021 | Barbour ABI, Construction Market Intelligence, Construction Market Intelligence Usage and Implementation, Lead Generation, Lead Nurturing
We’ve put together all our blogs on construction marketing intelligence services such as Barbour ABI and Glenigan, to give you the ultimate guide to choosing and using them, to support the lead generation strategy of your building products or construction business. In...
by Jack | Feb 5, 2021 | Barbour ABI, Construction Market Intelligence
It’s so important for every part of your business to work towards a common goal (not doing “random acts of marketing”). In my role with Project Prospecta, I find myself involved with sales more days than not. In my other role at Insynth, I help out with...
by Jack | Oct 9, 2020 | Construction Market Intelligence, Lead Generation, Lead Nurturing
Barbour ABI and Glenigan provide a lot of valuable data. A LOT. So much that sometimes it goes unused or underutilized. Who wouldn’t find 1000 leads overwhelming? Does this sound familiar? Of course, you want new business, but it’s not easy when you have a...
by Jack | Oct 2, 2020 | Barbour ABI, Construction Market Intelligence
You’ve probably heard people talking about construction market intelligence like Barbour ABI or Glenigan. They’re a staple in the building products business. And they offer a ton of value to sales and marketing departments. But it’s good to ask a few...
by Jack | Sep 4, 2020 | Barbour ABI, Construction Market Intelligence, Lead Generation, Lead Nurturing
It’s great to subscribe to Barbour ABI or Glenigan. But what’s the next step? Don’t develop a case of leaky funnel syndrome. Make sure you have a great plan in place to nurture the leads that Barbour ABI or Glenigan generates. Think about these...
by Jack | Aug 21, 2020 | Barbour ABI, Construction Market Intelligence, Lead Generation
This week I interviewed Leigh Simpson, the founder of Project Prospecta. I wanted to know where the idea came from. It became clear that this new lead generation tool was born out of personal experience and a question. A question he thinks other Barbour ABI may be...
Recent Comments